Sunday, November 05, 2006

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Phil Herman
RE/MAX Real Estate Specialists
Dayton, OH

The road to becoming Dayton’s top home seller was not an easy one for Phil, either. From day one, Phil immersed himself with his typical zeal, taking every real estate class he could find, reading every book on the subject he could get his hands on, and spending hours studying with some of the top agents in the country. But true to form, Phil’s hard work eventually paid off. He started doing innovative personal marketing and set up systems to ensure outstanding service. Soon Phil was breaking records with his phenomenal performance. Phil is flattered by the requests he receives from companies and agents to share some of the secrets to his success.

What is your personal background and how did you get into real estate?
"At age 25, I was renting a house from a well-known MAI appraiser, builder and developer named Pat McAllister, who was a jack-of-all-trades in the real estate business. I looked up to him and saw him as being successful. Pat said he thought I’d be great at selling real estate and suggested I give it a try. I valued his opinion and followed his advice. "

What lessons did you learn from your family, friends, previous jobs, and life experiences that helped you most to succeed in your career?
"I am from a family of six children. My father was a mailman, and it was challenging to raise a family on his salary. I learned a work ethic early on. Life experiences have taught me much about perseverance, always being a student of the game, being humble and always being open to change and improvement. "

What do you enjoy most about the business?
"The business is about making money and having fun! One without the other does not work. I notice when people are making money they have smiles on their faces! Any successful business is about balancing work and fun to create profit."

Do you believe goals are important to your success? If yes, describe your approach to goal setting for your business and life?
"For me, it is as simple as this: you cannot hit a bulls-eye if you do not have a target to shoot at. It gives you a sense of purpose and focus. It ignites the passion and drive from within; it’s the juice."

Are you a Billion-Dollar Agent or do you believe you will hit that level during your career?
"To the best of my knowledge, I am approaching $750 million."

If you enjoyed reading this excerpt from Phil, you will want to read "Billion Dollar Agent – Lessons Learned" where you can read Phil's entire interview.

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